GuideInstagram & Social Media
Plan a Whole Month of Instagram in 20 Minutes
The most common reason an Instagram account goes quiet is not a lack of motivation but a lack of planning. At 11pm on a busy day, no one can think of a post.
The matching prompt in Prep List creates a four-week plan with ready-made captions, story ideas and a list of the photos and videos you need. Shoot everything once, post for a month.
What you get
- A plan in table form with date, format, topic and goal
- A ready-made caption for every post
- Three story ideas per week
- A list of the photos and videos we need
What the result looks like
A Month of Instagram in 20 Minutes
The ready-made prompt is part of Prep List.
Already tailored to your restaurant, together with 499 more for reviews, menu, team, Instagram and events.
Get Prep ListGood to know
Three posts a week, posted regularly, beat daily posts with breaks. Plan content for quiet days two days ahead so that it works.
- Three posts a week, posted regularly, beat daily posts with long gaps.
- No more than one purely promotional post a week. The rest should show people, craft and background.
- Shoot everything for the month on one quiet afternoon.
Frequently asked questions
How often should a restaurant post on Instagram?
Two to three posts a week plus a few stories is a good, manageable rhythm for small venues.
Which posts work best for restaurants?
Short videos of real routines in the kitchen, people from the team, and specific dishes with their origin. Pure offer posts perform worst.