GuideEvents & Seasonal
Selling Christmas Gift Vouchers With a Plan, Not on the Fly
Gift vouchers are sales before the guest even arrives. And Christmas is when guests look for them. Even so, in many restaurants they sit quietly by the till.
The matching prompt in Prep List plans your promotion from November to Christmas Eve, writes the texts for Instagram, newsletter and website, a card for the counter and an idea for a bonus gift.
What you get
- A schedule from November to Christmas Eve
- Texts for Instagram, newsletter and website
- A card for the counter
- An idea for a bonus gift
What the result looks like
Christmas Voucher Promotion
The ready-made prompt is part of Prep List.
Already tailored to your restaurant, together with 499 more for reviews, menu, team, Instagram and events.
Get Prep ListGood to know
Gift vouchers are sales before the guest arrives. A flexible value voucher is simplest for guests and for you, and clear terms on every voucher prevent arguments later.
- Start in mid November. Many people buy early, but most buy in the last ten days.
- Offer a print-at-home or emailed voucher. Last-minute buyers will be grateful.
- State the expiry date and terms clearly on every voucher, and keep a record of every one you sell.
Frequently asked questions
How long should a gift voucher be valid for?
Rules on minimum validity differ from country to country, so check what applies where you trade. Whatever you choose, print the expiry date clearly on the voucher and on your website.
Value voucher or set-menu voucher?
Value vouchers are more flexible and easier to honour if your prices change. Set-menu vouchers feel more personal as a gift, but say what happens if the menu or price changes. Ask your accountant how vouchers are handled in your books.